We are a team of international PR, Brand, Marketing and Communication professionals based between the UK and Europe,
We share a strong passion for the technologies we support and the impact they can drive at scale. We understand the needs of the startup teams we work with and the wants of industrial buyers and green-tech investors.
We are dedicated to driving the message of innovators changing industries from within.
MEET THE TEAM
CO-FOUNDER & MANAGING DIRECTOR
Chiara Molena
Chiara Molena has 15 years of experience in international Sales, Brand Management, and Commercial Marketing roles and has lived and worked in 8 countries across Europe, Asia, and Oceania. As a Marketing Director who led new product development, she brings a deep understanding of corporate target audiences and communication for strategic partnerships.
Chiara is versed in 7 languages, including English, Italian, French, Spanish, Russian and Chinese.
CO-FOUNDER & PR DIRECTOR
Bogdan Marinescu
Bogdan Marinescu is a seasoned PR leader with over 15 years of international media relations experience. His experience encompasses reputation management, crisis PR, B2B thought leadership and commercial PR, and he has successfully led award-winning PR campaigns in over 20 countries across Europe and the Americas.
He is versed in 6 languages, including Italian, English, Spanish, French and German.
GROUP CLIENT OPERATIONS MANAGER
Sidse Sørensen
Originally from Denmark, Sidse brings over seven years of expertise in digital strategy, SEO, and PR, driving operational excellence and client growth at EDERA Lab and Digital Trails. She excels in streamlining processes, crafting impactful strategies, and empowering startups and scale-ups to achieve measurable success.
Now based in the UK, Sidse leads with precision and collaboration, fostering seamless teamwork across remote teams and projects.
JR. ACCOUNT MANAGER
Esme Goldenberg
Esme was born in London and studied Education and Psychology before finding her path in Digital Marketing and PR. In recent years, Esme has worked on several award-winning PR campaigns for clients across the UK and Europe and has supported the generation of hundreds of pieces of coverage for the EDERA Lab clients.
INTERNATIONAL PR EXECUTIVE
Samuel Salzman
Sam grew up in South London and later studied Politics and French at Exeter. After completing his studies, Sam worked in the public sector in a data analysis role before moving back to PR, focusing on B2B clients.
Sam was drawn to EDERA Lab's focus on climate tech and joined their team in January 2024. At EDERA Lab, he works on client accounts, creating international PR coverage opportunities in relevant trade and investor press.
JR. ACCOUNT MANAGER
Lizzie Blythe
Lizzie brings a strong background in Marketing and PR, with experience working in-house and agency-side across the agri and sustainability sectors. She specializes in securing national media coverage, managing social media and website updates, and supporting events.
Passionate about sustainability, Lizzie supports clients in bio-based materials and Agtech, helping them grow and thrive.
MARKETING SPECIALIST
Eva Hodgi
Originally from La Reunion (France), Eva found her home and a passion for nature in Scotland, where she currently lives. With a background in finance and tech in client support and project management roles, Eva pivoted to focusing on sustainability and climate action in recent years.
With an MSc in Sustainability, Eva is passionate about keeping abreast of breakthrough technologies changing the future of industries.
WE CAN HELP
