Brand Narrative & Marketing Strategy

A great brand identity, the right messages, and a well-defined marketing plan will help you cut through the clutter and stay top-of-mind.

FIND THE RIGHT MESSAGES AND NARRATIVE

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Through quick workshops with your company's key stakeholders, we can help you identify your message hierarchy and tighten your narrative to make it fit for purpose for your upcoming commercial and fundraising goals.

TAILOR AND PRIORITIZE MARKETING ACTIONS

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Knowing what to say is critical, but not enough. We help you define a marketing plan that considers your needs as a B2B deep tech start-up player, as well as your budget and resource constraints.

BUILD AN INTEGRATED PLAN, MAXIMIZE EFFECTIVENESS

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We build plans that maximize your efforts by integrating your marketing activation calendars. Your events, PR activities, and LinkedIn plans should feed into each other to maximize the impact of your well-crafted message.

Targeted PR

Drive visibility in relevant industry media, accelerate commercial partnerships, and fundraise effectively.

ONE-OFF CAMPAIGNS TO BOOST FUNDRAISE AND PARTNERSHIPS

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Whether you plan to announce a fundraiser, need support to craft a press release and maximize reach, or boost industry and investor visibility with a short turnaround, we can tailor one-shot campaigns to your needs for a lean-and-mean approach to press coverage.

THOUGHT LEADERSHIP IN INTERNATIONAL INDUSTRY AND TECH TITLES

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The best solution to elevating your name within your destination industry is a curated medium-term media management strategy. We offer 6 and 12-month solutions and commit to solid coverage KPIs, with the possibility of adding LinkedIn support to the mix for maximum impact.

MARKET-SPECIFIC IN LANGUAGE PR FOR EUROPEAN MARKETS

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We know that international English-speaking press might not be enough when targeting a specific market for partnerships or investment: with a network of specialized in-market experts, we support you in combining international press and content reach with country-specific support.

LinkedIn
Management

LinkedIn is your key social media channel to stay relevant with B2B commercial partners and visible for investors.

STRATEGIC CONTENT PLANNING

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For start-ups, timing is of the essence: we strategically align your LinkedIn content planning with your overall communication calendar so you can maximize your presence at events, build the right brand through social media and amplify your media coverage. 

SOCIAL MEDIA MANAGEMENT

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We understand that for deep tech start-ups, having a dedicated resource to post and manage a LinkedIn account daily might not be a priority. That’s why we offer end-to-end social media management: We plan, post, react to industry news, and engage with your community.